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What Makes a Great Technical Writer

By Rachel Shoap

In a world full of individuals with such diverse skill-sets, interests, and passions, there are few who possess the expertise and chutzpa needed to be successful technical writers. The following list represents what I (a relative outsider to the field) think you need to possess to be a great technical writer:

  • Technical Aptitude: You know the old saying: “You can’t explain what you don’t understand”? Never was this truer than in the field of technical writing. If you don’t understand what you’re writing about, I guarantee no one else will either. You don’t have to be a software developer to describe how to use an app (in fact, that would probably be an impediment because you already know how it works). But you do have to understand how to use it to be able to describe the steps for someone to follow for that person to be able to use it. After all, the goal here is to communicate your knowledge.

  • Common Sense: Overthinking can be detrimental to one’s success, so it’s best to use the KISS (Keep It Simple Stupid) mindset, an acronym that I, as a salesperson, have taken to heart and that is now ingrained in my DNA. By using basic tech knowledge, and incorporating it into your writing process, you can become an asset to any company you work for.


  • Effective Communication Skills: How many times have you talked to a friend about something important, and she repeats what you said just to prove to you that she was listening, but can’t go into detail about what the conversation was about? I cannot stress enough the importance of communication in the technical writing industry. It starts with listening. Being able to listen to your clients’ needs and showing them that not only are you paying attention, but understanding and implementing those needs into the finished product (the deliverable) will build trust, surely fostering a long-term working relationship that will most likely result in repeat business.

  • Organization: The great Mark Twain once said, “The secret of getting ahead is getting started.” You can’t get ahead if you don’t even know where to start. Usually this inability to begin is a consequence of disorganization. Organization does not just mean making sure everything is in its rightful place, but mental organization and process organization: know what you want to say and have a roadmap on how to get there. Having a set organized process permits a technical writer to produce consistent results. There are always exceptions (client requests), but if you stray too far off the beaten path, then you’ll struggle to meet deadlines, which will lower customer confidence, and ultimately diminish your own confidence as a writer.

  • Declutter Your Mind: Clearing your mind allows you to become sharper and more focused. If you can’t get in the right mindset for work, your day will be full of procrastination and justifications as to why, for example, you’re taking a two-hour break when you just started working. People who can organize their thoughts and execute tasks promptly and swiftly can take on bigger projects with ease.

  • Empathy: As technical and methodical (and, let’s face it, sometimes boring) as technical writing can get, you may think that everything is written in black and white. But the ability to not only reach different audiences, incorporate those different backgrounds into your work and be understanding to the fact that not everyone can follow directions the same way – AND take that into consideration in your work – is a talent that is hard to come by.  Knowing your audience and knowing its needs can greatly increase your success when completing a project. Many companies struggle to get their intended message to customers, which ultimately leads to complaints and frustration on both sides.

If you are someone interested in starting in a new profession, or you are a client (potential or current) hoping to gain some insight and clarity as to what you should look for in a writer, then take these points into consideration. When you’re the spawn of a successful technical writer, whose business has flourished for over 30 years, you start to notice things.  Happy hunting!

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Technical Writers as Subject Matter Experts

According to Wikipedia, a subject matter expert (SME) is a person “who is an authority in a particular area or topic.” When a company engages a technical writer, in addition to working with the actual product he or she is documenting, the writer must rely on the SME as the source of all knowledge, the one person who can explain how the system works and, perhaps more importantly, why it works that way.

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How to Improve Documentation

Recently, a prospect called us about a training guide he needed written for a new enterprise application his company had recently purchased and was trying to implement. Unfortunately, he had already paid the company that developed the application to create training materials but found, once he had a chance to review the materials, that they were not only impenetrable and useless from a user’s point of view but mostly incorrect as well. A complete waste of money. Alas.

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Computer Languages Language Marketing Process ROI Training Uncategorized Writing

Documentation Needs vs Wants: What’s the Value Proposition?

Do a little research and the prevailing opinion expressed by those who write and those who want documentation is that it’s not done because (as I’ve written in a prior blog  — see http://www.shoap.com/why-bother-writing-technical-documentation/):

• It costs money.
• No one wants to do it.
• No one uses it.
While those facts remain true, the more important issue – what kind of documentation do companies actually need? – rarely gets addressed. Perhaps it’s time to talk about that issue.

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Documentation for the Brave New World

From touch screens of various sizes, to Microsoft Kinect™, Google Glass, Fitbit, and Square, we’re seeing a panoply of new devices that broaden both what technology can do and how we interact with it. This explosion of new interaction technologies has even created a bit of a hiring frenzy for interaction, user experience designers, and human computer interaction specialists whose job it is to design how exactly we are going to get all these new toys to do what they are supposed to. Dreaming up fantastic new ways to interact with all this fancy technology is one thing, but how do those dreams become applications, and how do people know how to use them once they get them?

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Agile Development and Technical Writing

For additional information regarding Waterfall/Agile development and how it impacts technical writing, please refer to previous blog posts written by Eric Sedor and Shaun Kelly.

Moving a product out the door to capitalize on market demand is a necessity – it’s simple economics! Consumers demand constant product improvements. This “out with the old, in with the new” mentality has led many successful companies to switch from Waterfall development  to Agile. What does this mean exactly? For the uninitiated, use this simple analogy. Waterfall development can be compared to a marathon. All software features are built in one long process and then errors are fixed. Agile development is more like a series of sprints. Software is released in a series of small iterations. Each release includes a few added features, and errors are corrected along the way rather than at the end. As you can imagine, the switch to Agile development completely shatters the status quo and roles of people associated with the development teams. This led us to wonder: Specifically, how does the switch to Agile impact the role of technical writers?

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The Three Basic Elements of Technical Communication

When clients tell me that they can write their own user manuals because, after all, they say, they already know how to write, I’m reminded of a quip from an old friend, frustrated by his software developers’ inability to complete a payment application on time: “Why does it take so long? It’s just typing.” Sadly, I sometimes think, people think the same about technical writing: It’s just typing. Which got me thinking: What does a good technical writer have to know to be a good, dare I say, great technical writer?

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Corporate Speak: Between Sweet Spot and Wheel House

These days, business speak surrounds us. It doesn’t discriminate against company size or position status. College interns and CEOs alike find themselves dropping buzz words in conversation. But to what end? When is enough, enough? The next time you want to move forward, deliver, or buy-in by all means go for it. But don’t expect people to know what you’re talking about. The more time your employees spend guessing the meaning behind your jargon, the less productive they are. Ben Franklin sums it up best:  “Time is money.”

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RFP Nightmares. Had Enough?

In an earlier article (http://www.shoap.com/rfp-responses-go-technical), we discussed the importance of responding to RFPs with correct, easy to read and understand responses. Several of our readers wondered if there were any tools that could help them address the arduous task of responding to RFPs. This article is for them.

Unquestionably, there are more onerous tasks than responding to a big, fat request for proposal (RFP). Unfortunately, I just can’t think of anything. People who have to do this for a living spend countless (and thankless) hours, ensuring the response is correct and flawless. These responses can go for hundreds of pages, require inputs from various and sundry departments within the organization, and are under tremendous time constraints. It’s stressful just thinking about it. Many companies, however, are facing this nightmare head-on by investing in software that automates the process. Leave the copy/paste method behind.

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Another Technical Writing Success Story by Mark Ellingson

After an eighteen year career in technology, I have one thing in common with many of my colleagues: we have children. Eating lunch or grabbing a coffee I am frequently asked “What should my child do to get a job in technology” and “What did you major in?” and “I heard about a computer camp where kids make games. Is this a good idea?”